The IPTC Photo Metadata Working Group is proud to announce the IPTC Photo Metadata Conference 2022. The event will be held online on Thursday November 10th from 15.00 – 18.00 UTC.

This year the theme is Photo Metadata in the Real World. After introducing two new developments last year: the IPTC Accessibility properties and the C2PA specification for embedding provenance data in photo and video content – we re-visit both technologies to see how they are being adopted by software systems, publishers and broadcasters around the world.

The 3-hour meeting will host four sessions:

• Adoption of the IPTC Accessibility Properties – we hear from vendors and content creators on how they are progressing in implementing the new properties to support accessibility
• Software Supporting the IPTC Photo Metadata Standard – showcasing an update to IPTC’s directory of software supporting the IPTC Photo Metadata Standard, including field-by-field reference tables letting users compare software implementations
• Use of C2PA in real workflows – showcasing early work on implementing the C2PA specification in media organisations
• Artificial Intelligence and metadata – looking at the questions around copyright and synthetic media: for example,  when generative AI uses thousands of potentially copyrighted images to train machine learning models, who owns the resulting images?

We look forward to welcoming all interested parties to the conference – no IPTC membership is needed to attend. The event will be held as a Zoom webinar.

Please see more information and the Zoom registration link on the event page.

See you there on the November 10th!